Since the launch of the iPhone the need to have a separate music player like the iPod has only decreased, because the iPhone serves as an phone, music player, and so much more. Seeing what was once Apple’s biggest product reduced to a mere image of its former glory does make us sad, but looking at it from a business perspective it does make sense for Apple to move on. As you can tell from the chart provided, by 2015 the iPod only accounted for 1% of Apple’s total revenue which would make investing any more resources in it not the smartest move for Apple. And looking at the current state of things it’s safe to assume that we won’t be seeing a new release of the iPod anytime soon, if at all. ![]() The iPod touch itself hasn’t received any updates since the 6th generation, making it exceptionally out powered by the newer iPhones. ![]() Apple announced on July 27 that the iPod Shuffle and iPod Nano were discontinued for good, which leaves the iPod touch as the only member of the iPod family that began with the iPod Classic. Much like many of you reading this, the iPod for me has feelings of nostalgia and good memories attached to it, but just like every other piece of technology, it was inevitably going to become obsolete one day. It’s not a stretch to say that the iPod was the thing that put Apple on the fast track to success which is what makes it even more curious as to why we’ve not see any more big iPod releases by Apple. We all remember that historic moment when Steve Jobs walked up on the stage and unveiled the first ever iPod.
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